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	<title>Unideal = Steve Berry, Austin, TX</title>
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	<link>http://unideal.net/wordpress</link>
	<description>Uncritical thinking</description>
	<lastBuildDate>Sun, 01 Aug 2010 16:30:27 +0000</lastBuildDate>
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		<title>Pike&#8217;s Peak or Bust &#8211; Apple Farmer Racing 2010</title>
		<link>http://unideal.net/wordpress/?p=374</link>
		<comments>http://unideal.net/wordpress/?p=374#comments</comments>
		<pubDate>Tue, 15 Jun 2010 20:41:00 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[pikes peak]]></category>
		<category><![CDATA[volvo]]></category>

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		<description><![CDATA[Apple Farmer Racing took on the 88th running of the Pike&#8217;s Peak International Hillclimb in June 2010. Pike&#8217;s Peak International Hillclimb is the second oldest motor sports event in the United States:  a 12.4 mile, 156 turn race through the clouds to Pike&#8217;s Peak&#8217;s 14,110&#8242; summit. The race forces competitors to climb over a mile [...]]]></description>
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		<title>Design Synthesis &#8211; Watching the Horologists</title>
		<link>http://unideal.net/wordpress/?p=354</link>
		<comments>http://unideal.net/wordpress/?p=354#comments</comments>
		<pubDate>Wed, 17 Mar 2010 22:25:32 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[contextual inquiry]]></category>
		<category><![CDATA[horologists]]></category>

		<guid isPermaLink="false">http://unideal.net/wordpress/?p=354</guid>
		<description><![CDATA[I recently interviewed a group of watchmakers and used the resulting information to produce a series of interaction and concept diagrams for one of my iSchool classes. Everything is posted on a small sub-site to gather together the design artifacts. These diagramming and exploration methods are really productive approaches I&#8217;ve never used before but will [...]]]></description>
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		<title>Instant mobile site, just add IUI</title>
		<link>http://unideal.net/wordpress/?p=292</link>
		<comments>http://unideal.net/wordpress/?p=292#comments</comments>
		<pubDate>Fri, 19 Feb 2010 01:49:09 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Geekage]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[iui]]></category>
		<category><![CDATA[mobile classifieds]]></category>
		<category><![CDATA[mobile site]]></category>

		<guid isPermaLink="false">http://unideal.net/wordpress/?p=292</guid>
		<description><![CDATA[My latest work assignment is a major technical and product revision of hemmings.com, the web presence Hemmings Motor News&#8217; excellent automotive magazines. As a warm-up to the project I worked with Hemmings&#8217; developer, Jeremy Meerwarth, to create a simple mobile-viewable version of the site. The majority of the current site usage consists of people viewing [...]]]></description>
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		<title>Found Artist &#8211; Ben Grasso</title>
		<link>http://unideal.net/wordpress/?p=282</link>
		<comments>http://unideal.net/wordpress/?p=282#comments</comments>
		<pubDate>Sun, 14 Feb 2010 16:37:57 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Arts]]></category>
		<category><![CDATA[exploding houses]]></category>

		<guid isPermaLink="false">http://unideal.net/wordpress/?p=282</guid>
		<description><![CDATA[I found the portfolio site of NYC artist, Ben Grasso, the other day and I&#8217;m blown away by his work. His use of these exploded house structures is really haunting. They cling to shape as some omnipotence uproots them and moves them. It feels like a computer design-space image, an isometric house view mixed with [...]]]></description>
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		<title>Deconstructing the Newsreaders &#8211; Usability examination of 4 iphone news applications</title>
		<link>http://unideal.net/wordpress/?p=166</link>
		<comments>http://unideal.net/wordpress/?p=166#comments</comments>
		<pubDate>Tue, 01 Dec 2009 15:59:43 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Geekage]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[Austin Business Journal]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Fernando Mondragon]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iReport]]></category>
		<category><![CDATA[media applications]]></category>
		<category><![CDATA[mobile usability]]></category>
		<category><![CDATA[news applications]]></category>
		<category><![CDATA[preroll advertising]]></category>
		<category><![CDATA[the New York Times]]></category>
		<category><![CDATA[USA Today]]></category>

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		<description><![CDATA[Mobile Media Media companies are now focusing heavily on mobile content distribution and looking for new revenue models on mobile devices. Understanding the unique opportunities and constraints of this medium isn&#8217;t exactly intuitive. The device landscape and trends seem to change bimonthly  and there isn&#8217;t a &#8216;no-brainer&#8217; template for companies to adopt and invest in. [...]]]></description>
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		<title>Usability considerations for mobile devices</title>
		<link>http://unideal.net/wordpress/?p=143</link>
		<comments>http://unideal.net/wordpress/?p=143#comments</comments>
		<pubDate>Mon, 02 Nov 2009 18:24:34 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Geekage]]></category>
		<category><![CDATA[form-factor devices]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[mobile computing applications]]></category>
		<category><![CDATA[Penny Hagen]]></category>
		<category><![CDATA[Randolph Bias]]></category>
		<category><![CDATA[University of Texas School]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://unideal.net/wordpress/?p=143</guid>
		<description><![CDATA[This was a paper for Randolph Bias&#8217; usability class at University of Texas School of information. It&#8217;s a very light look at mobile usability considerations in mobile contexts. Recently, revolutionary devices such as Apple’s iPhone and the Palm Pre have illustrated how important usability is in creating distinction in an otherwise commoditized marketplace of mobile [...]]]></description>
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		<title>2009 La Carrera Panamericana</title>
		<link>http://unideal.net/wordpress/?p=137</link>
		<comments>http://unideal.net/wordpress/?p=137#comments</comments>
		<pubDate>Sat, 17 Oct 2009 00:46:48 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[blog site]]></category>
		<category><![CDATA[la carrera panamericana]]></category>
		<category><![CDATA[Mexico]]></category>
		<category><![CDATA[Perl]]></category>
		<category><![CDATA[rally]]></category>
		<category><![CDATA[volvo]]></category>

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		<description><![CDATA[Check out the custom blog site for our run at the 2009 La Carrera Panamericana &#8211; a hardcore rally race spanning all of Mexico. The site is mod_perl/mason powered by the Flickr API, this helps me by abstracting away photo resizing, video and CMS functions. Enjoy the site and be sure to follow our updates [...]]]></description>
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		<title>Vintage Performance Developments site redesign</title>
		<link>http://unideal.net/wordpress/?p=131</link>
		<comments>http://unideal.net/wordpress/?p=131#comments</comments>
		<pubDate>Sun, 07 Jun 2009 18:28:47 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[John Parker]]></category>

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		<description><![CDATA[Just finished a summary of some work I did for John Parker at Vintage Performance Developments as a project for my grad studies. This was a complete restructuring of IA and design with the addition of new custom editing functions to give the owner more editorial control. Take a read.]]></description>
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		<title>Volvo Modifications: Engine Stabilizer</title>
		<link>http://unideal.net/wordpress/?p=110</link>
		<comments>http://unideal.net/wordpress/?p=110#comments</comments>
		<pubDate>Fri, 10 Apr 2009 14:53:03 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[cylinder head]]></category>
		<category><![CDATA[engine stabilizer]]></category>
		<category><![CDATA[fender sheet metal]]></category>
		<category><![CDATA[p1800]]></category>
		<category><![CDATA[race car]]></category>
		<category><![CDATA[rubber puck]]></category>
		<category><![CDATA[sheet metal]]></category>
		<category><![CDATA[steel]]></category>
		<category><![CDATA[volvo]]></category>

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		<description><![CDATA[Third motor mount I&#8217;ve been using some stock Volvo 544 mounts to keep my engine in place in my 71 volvo 1800. I&#8217;ve been using these particular mounts because they have an approximate 1&#8243; thickness vs. the stock mounts 1 3/8&#8243; thickness and give me hood clearance needed by the supercharger. Over time, the amount [...]]]></description>
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		<title>The Craigslist Homepage is a Disaster</title>
		<link>http://unideal.net/wordpress/?p=82</link>
		<comments>http://unideal.net/wordpress/?p=82#comments</comments>
		<pubDate>Wed, 08 Apr 2009 00:27:20 +0000</pubDate>
		<dc:creator>steve berry</dc:creator>
				<category><![CDATA[Geekage]]></category>
		<category><![CDATA[ajax]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[craigslist]]></category>
		<category><![CDATA[critique]]></category>
		<category><![CDATA[designer]]></category>
		<category><![CDATA[geo real estate]]></category>
		<category><![CDATA[handy search interface]]></category>
		<category><![CDATA[internet design]]></category>
		<category><![CDATA[mobile devices]]></category>
		<category><![CDATA[ux]]></category>

		<guid isPermaLink="false">http://unideal.net/wordpress/?p=82</guid>
		<description><![CDATA[Sorry for the sensational title &#8211; I had an IA class assignment to critique the homepage of a website I find useful and this title looked great on my opening powerpoint slide. After receiving the assignment I decided I would search for a site to critique while doing my daily laps of the internet. I [...]]]></description>
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